Transport & Logistics

Southwest Airlines

Southwest Airlines pioneered the low-cost carrier model in the United States, fundamentally reshaping domestic air travel through its emphasis on operational efficiency, point-to-point service, and a distinct corporate culture.

Founded 1967USATransport & Logistics
Southwest Airlines logo

Quick Facts

Founded
1967
Founder
Herb Kelleher & Rollin King
Origin
USA

Founders

Story Chapters

Timeline

Southwest Airlines Founded

Herb Kelleher and Rollin King officially founded Southwest Airlines, setting the stage for a revolution in air travel.

First Flight Takes Off

Southwest Airlines launched its first flight, marking the beginning of its journey as a low-cost carrier.

Deregulation Act Passed

The Airline Deregulation Act was passed, allowing Southwest to expand beyond Texas and compete on a national level.

Point-to-Point System Implemented

Southwest adopted a point-to-point route system, enhancing efficiency and reducing travel time.

Rapid Expansion

Southwest expanded its operations nationwide, becoming a major player in the U.S. airline industry.

Herb Kelleher Steps Down as CEO

Herb Kelleher stepped down as CEO, marking a new era of leadership for Southwest Airlines.

Acquisition of AirTran Airways

Southwest acquired AirTran Airways, expanding its reach and solidifying its position in the market.

Launch of International Flights

Southwest began offering international flights, marking a significant expansion of its services.

Herb Kelleher Passes Away

Herb Kelleher, co-founder of Southwest Airlines, passed away, leaving behind a lasting legacy.

50th Anniversary

Southwest Airlines celebrated its 50th anniversary, commemorating five decades of innovation and growth.

Connected Across The Archives

Explore specific connections to other archives—civilizations, conflicts, dynasties, and treaties that share history with this company.

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